Creative & editorial services
Kelley Campaigns offers 100+ years of combined experience in writing and producing award-winning materials and audio-visuals for public interest causes, often on tight budgets.
We can provide high-quality solutions for your:
- Website content and email marketing campaigns
- Graphic design and logos for press kits and trade show booths
- Paid advertising and Public Service Announcements
with a punch -- print, radio, TV, and online- Public opinion polls to test your message and make news
- Op-eds, letters to the editor, speeches, and newsletters
- Fundraising proposals
- Photography and videography by veteran DC and NY professionals
Our services
Kelley Campaigns is a full-service public relations firm that only works for public interest clients, both non-profit and for-profit.
Our professional staff of story pitchers, researchers and organizers work from our office in the Washington, D.C. suburb of College Park, Md. We also employ interns from the University of Maryland and Howard University, and contractors nationwide.
We provide high-quality, affordable communication services on demand for leading public interest groups, progressive and green companies, and other communications firms that ask us for help on short notice. Let us help you with:
Breaking news
We identify the journalists you need to reach, help you build relationships with them, and share useful information with them -- even before you need your cause covered. We handle:
- Story pitching: Our talented team of press pitchers will swing into action and make hundreds of calls and personal emails on your behalf when you need the attention
- Event logistics: We advance locations, develop powerful visuals, prepare your people, and move everything into place for a successful event.
- Radio & TV bookings: We give the electronic media the guests, soundbites, and file footage they need to cover your issue -- live, on tape, or by satellite.
- Editorial board briefings: We start with clear, credible information and thoughtful followup. Then we set up appointments for your spokespeople to make your point in person or in telephone briefings.
Campaign development
We can help you create a winning public interest campaign in the first place, and build a skilled team to carry it out, with these steps:
Public relations for a good cause – yours
- Goal-setting: Together we will clarify the goal of your public relations effort, and identify who decides whether or not you get there.
- Audience targeting: Who do those decisionmakers care most about? We target the people who will help you reach them.
- Message development: How can you question those people's assumptions, get them on your side, and move them to action? Our method helps you clarify that.
- Media training: We specialize in on-camera training of individual spokespeople and large-group training of your entire team, at our location or yours. We have trained for some of Washington's largest and most influential organizations. Ensure that everyone who talks to the media on your behalf amplifies your message and makes the best impression -- including on TV.
Web video
TV bookers prefer to see your spokespeople before putting them on the air. So show them! We make web videos in-house, so they're no longer out of reach for even small budgets. We made a series of corporate leaders saying remarkable things, for example:
We can also get you animations and location shoots like these (on a website we rewrote for the client):
We can add broadcast-quality TV news footage or live streaming webcasts to your campaign.
